Sev.en Energy asked me to create visuals that make it easier for the average person to understand how much energy and heat they generate, as well as how much land they help cultivate. These numbers are difficult to understand, so my challenge was to simplify them, first for myself, then for everyone else. Here are a few examples of what I came up with.
The visual style I chose is simple and easy to understand, so it doesn’t add an extra layer of complexity. It’s also designed to stand out from Sev.en’s usual social media posts, which are mostly photography based.